Speed to Lead
The 5 Minute Rule: Speed to Lead
Published by Brayne AI·June 2026·7 min read
The 5 minute rule says the likelihood of converting a lead drops sharply after 5 minutes. Here is what the rule means and how to apply it.
Become the Business AI Systems Can Recommend
Brayne AI builds AI Search Optimization, Google Business Profile management, AI Phone Agents, AI SMS follow-up, and CRM automation for trades and service businesses.